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Feb 04, 2021 DraftKings has expanded its DFS deal with the NFL north of the border in a move that could boost the operator’s profile ahead of legal sports betting in Canada. The NFL and DraftKings first partnered back in September 2019 with DraftKings named the exclusive DFS sponsor of the league. Even if you’re not from a state where DraftKings Sportsbook offers sports betting, you can still see betting lines, receive exclusive offers and get info on when you can bet in your state.

DraftKings, the undisputed leader in daily fantasy sports, is now a force in the United State’s legal sports betting market. Offering both retail sportsbooks and a premium mobile wagering experience, DraftKings bettors will enjoy a wealth of lucrative promotions, innovative features, the most popular betting markets, and an easy of use that everyone can appreciate.

This page will serve as your comprehensive guide to all things DK Sportsbook. From which states can bet, how to sign up, to funding an account and placing wagers. We’ve got your answers.

DraftKings Promo Code

DraftKings offers the same, lucrative first deposit bonus in most states that’s worth up to $1,000:

• $1000 Deposit Match
• Seamless Mobile Betting
• NJ-MI-PA-IN-VA-TN-CO-IA-IL-WV

20% up to $1,000 Deposit Match Bonus

20% of your first deposit, up to $1,000, will be awarded back in the form of bonus funds/site credits. To receive the max $1K bonus, a $5K deposit would be required. The deposit match is subject to a play-through requirement. For every $25 played on DraftKings, whether it be DFS, sportsbook, or casino, $1 in bonus funds will be released to your account. For sports betting, in order for a wager to count towards the playthrough the odds must be -300 or longer. The playthrough must be met within 90 days, or the bonus will expire.

Getting Started with DraftKings Online Sportsbook

If you’re interested in online sports betting, DraftKings makes it easy to sign up and get going. Follow these steps to create your account and claim the bonus:

• Step 1:Click our DraftKings Sportsbook link which will direct you to our DK landing page.
• Step 2: Once on the landing page, select the large green ‘CLAIM NOW’ button.
• Step 3: Create your DraftKings Sportsbook account by choosing a username and password, and entering your email address. To complete the account registration process you’ll be prompted to verify some personal details and secure the account.

It’s important to note that you can sign up with DraftKings Sportsbook from anywhere. There is a ‘Confirm Location’ step in the registration process which is required before you’ll be able to place a wager in one of the approved states, but it isn’t necessary for create and funding an account.

Deposits and Cashouts

Select the ‘Deposit’ button in the top-right corner of the app or browser to fund your account. DraftKings has done well to offer plenty of deposit and withdrawal methods. While available choices in each state may vary, common examples include:

• Credit or Debit Cards (typically Visa/MasterCard)
• Online Banking Transfers
• Wire Transfers
• PayPal
• Skrill
• Play+ Prepaid Card
• PayNearMe (available at 7Eleven, CVS, Family Dollar, and other retail stores)

It’s also possible to fund your account in-person. In most states DraftKings has a retail sportsbook partnership with a local casino where money can be deposited and withdrawn directly at the cage. Paper checks are usually available as a withdrawal method, too.

Load up the DraftKings cashier in your state to see what options are available for you. The entire process is largely painless, and it’s always a comfort to know that you have complete access to your online funds.

Placing Your Bet

Once you’ve pulled up the sportsbook, you’re only a few clicks from placing a bet. Find the game or event you’re interested in wagering on, and you simply have to click on the side you want. Spreads, totals, and moneyline wagers are typically the first bets shown, though more options are available by clicking on the event itself.

After making a pick it will be automatically added to your bet slip where you can enter the amount you desire to bet, and then you’ll be presented with an option to finalize it. It’s easy to add multiple bets to a ticket to create parlays and round robins.

General DraftKings Sportsbook Information and Active States

DraftKings first entered the world of sports betting in August 2018 in New Jersey, the first U.S. state to legalize online wagering. Its first retail sportsbook, also in NJ, followed just a few months later at the Resorts Casino in Atlantic City. Since then, DraftKings has established a prominent, ever-expanding presence throughout the country, including Pennsylvania, Indiana, West Virginia, and many more.

In November 2019 DraftKings was selected to be the sole sports betting operator in New Hampshire. By agreeing to a near 50/50 split of revenue it was able to secure a sports betting monopoly in the Granite State, and will eventually operate at least four retail sportsbooks in addition to its mobile app. DraftKings Sportsbook is currently active in the following states:

Notable State Details

When betting in a new state, it’s always beneficial to read the rules and regulations that apply. There may be small differences, like an inability to wager on in-state collegiate athletics, that may impact your wagers. While the DraftKings Sportsbook product is largely consistent across its markets, there are some notable differences:

New Hampshire

The DraftKings sign up bonus is completely different in New Hampshire. Operating under its exclusive partnership with the NH Lottery and in accordance with state laws, the current welcome offer is just a $25 risk free bet. It’s not the best, but in New Hampshire, it’s the only game in town. We’ll cross our fingers that terms improve in the future.

In addition, you only have to be 18 years old to bet on sports in New Hampshire. Generally speaking, 21 is the industry standard across the country.

Iowa

When Iowa went live with sports betting in 2019, there was an in-person registration requirement, but thankfully that expired on January 1, 2021. Registration can be done from anywhere with an internet connection via your computer or mobile device and start betting right away.

Illinois

Betting wise, sportsbooks are allowed to spread just about everything in Illinois with the exception of in-state collegiate sports.

Illinois casino owners weren’t pleased with DraftKings’ DFS operations within the state, believing it constituted unapproved gambling. As a result, both DraftKings and FanDuel were placed in a penalty box of sorts that was intended to keep them out for up to 18 months. It didn’t work.

DraftKings partnered with the Casino Queen East St. Louis and was the second online sportsbook to launch in the state of Illinois.

Colorado

DraftKings operates its online sportsbook in Colorado on one of the Twin River Worldwide Holdings licenses. It is also bringing a state of the art retail betting facility to the Mardi Gras Casino in Black Hawk, though the grand opening has been delayed due to COVID-19. Colorado is among the most liberal betting markets in the country, with more than 1,000 potential bet available.

Tennessee

Tennessee online sports betting officially got underway on November 1, 2020. As usual, DraftKings was ready and accepting bets on day 1 for the industry. Since Tennessee only approved online sports betting, the company has no casino or licensing partner in the state.

You can bet on pretty much all sports, including college athletics in Tennessee. College player props are off the table, however.

Michigan

DraftKings is now accepting legal sports wagers in the state of Michigan. The Bay Mills Indian Community is the company’s licensing partner, with physical tie-ins to the Bay Mills Resort and the Kings Club Casino. DK was among the first crop of online sportsbooks to launch in the state, accepting bets on January 22, 2021.

Virginia

DraftKings began accepting legal online sports bets in Virginia on January 24, 2021. By and large DraftKings Sportsbook VA looks very similar to the company’s outfit in other states. Virginia does not allow users to wager on in-state college teams. For example, you can’t wager on the Cavaliers to win the NCAA basketball tournament. You can bet on other non-VA based college teams, though.

Online Wagering: Browser vs. APP

DraftKings has done an excellent job of creating a user-friendly online experience for all devices. Whether you want to bet from a computer via web browser, or from a phone or tablet using the mobile app, you’ll receive consistency across the board. Betting markets and current odds are clearly displayed, and selecting them for a wager can be done with a few taps of a finger. The client does a good job of showing both live and prominent upcoming events so that there’s no issue finding the event you want.

The iOS app can be found within the app store, while Android users can download straight from the DraftKings website. DraftKings also offers a convenient option to enter your mobile phone number and they will text you a download link for the app.

• $1000 Deposit Match
• Seamless Mobile Betting
• NJ-MI-PA-IN-VA-TN-CO-IA-IL-WV

FAQ

What is the DraftKings online sportsbook bonus offer?
Generally speaking DraftKings offers a 20% up to $1,000 deposit match offer for new customers.

What is the bonus playthrough requirement?

For every $25 played you’ll earn $1 in bonus funds. You’ve got 90 days to clear it all.

Is DraftKings Sportsbook legal?

Absolutely. DraftKings Sportsbook is only live in states that have legal, regulated sports betting.
In which states can I bet on sports with DraftKings?

DraftKings is currently live for sports betting in a number of states, with more to come. In order of online launch they include: New Jersey, West Virginia, Indiana, Pennsylvania, New Hampshire, Iowa, Colorado, Illinois, Tennessee, Michigan, and Virginia.

Is DraftKings Sportsbook safe?

Completely. Unlike offshore books which may create concerns, DraftKings is fully licensed and legally allowed to accept your wagers. You should have no reservations when it comes to the security of your funds.

What kind of customer support is available if I need it?

There are plenty of choices here. DraftKings offers help via live chat, email, and phone.

Sports publishers are increasingly digging out a gold mine in the partnerships they can forge with sports books, especially around major sporting events like the Super Bowl. And Bleacher Report is no different.

Though the legality of sports betting isn’t consistent among U.S. states, sports publishers are seeing this space as a way to better connect with fans and establish new revenue streams. Even if the ability to attribute these audiences remains blurry.

Last Monday night, Bleacher Report simultaneously aired a branded live stream show on its mobile app YouTube channel and Twitter feed called the B/R Drop Zone: DraftKings Big Game Prop Reveal.

DraftKings programmed and hosted the hour-long show, and it remains to be seenhow successful these media partnerships will be in converting audiences into bettors.

The stream announced 40 of the more than 150 “prop bets” (bets that are made on the occurrence of events during a game without being related to the game’s final outcome) that the sponsor DraftKings will be offering on its sports book for the Super Bowl this Sunday, according to the company. These bets range from which team will make the first touchdown to what color the Gatorade will be that gets dumped on the winning coach’s head.

Within 24-hours of streaming, the DraftKing Prop Reveal show received over 1 million views between the app and the social handles — five times the average number of views for B/R’s live videos, said Joe Yanarella, general manager of the publisher’s betting vertical B/R Betting.

Yanarella added that during the livestream, 16,000 people commented on the video, making it the second most engaged-with video on the publisher’s app in its history. Betting videos are also the most streamed pieces of live video content on the B/R app and users who bet are five times more engaged than users who do not bet, he said. Through a series of internal surveys and research, B/R found that 59% of its national audience bet on sports, though it is unclear if that all happens in states where this is legal, or if this includes off-shore betting.

But it’s difficult to track these DraftKings customers as part of the B/R audience. Josh Linforth, commercial director for Genius Sports Media, a part of the sports media buying agency Genius Sports Group, said that sports books do not ultimately care about attribution when they’re making a media buy.

“At the moment, they want distribution, eyeballs and market share” during the “initial land grab” for potential online sports bettors, Linforth said.

Football Sports Betting Draftkings

Neither Bleacher Report nor DraftKings were willing to disclose the average conversion rate that sponsored content for the sports book received in turning readers into bettors, but these content partnerships procure at best 10% conversion rates, Linforth said.

While regulations around the legality of online betting change almost monthly, the arrangement is mutually beneficial: sports books need “maximum distribution” to grow and publishers need audiences, he added.

Especially when the partnership is seamlessly integrated, such as the live show, which featured a round table of experts and talent from Bleacher Report and DraftKings.

“That lifestyle content of people around a table who are really playing and betting can get the juices flowing in people’s brains” who could then become inspired to place a bet, said Matt Kalish, co-founder of DraftKings and president of North America, especially if they offer a new angle around why a prop bet makes sense.

Draftkings Betting Odds

What’s more, the models for these deals lead to high paydays for publishers as they can include either cost per acquisition rates of between $200 to $500, a flat fee for the content generated up top or in many cases a hybrid model of both, he said.

On average, “tier one” publishers, such as the ESPNs and Bleacher Reports of the world, can earn seven-figures of revenue form these deals, according to Linforth, whose company signed a two-year deal with a competitor sports book FanDuel this week to be one of its main media buying partners in the U.S. And even smaller sports blogs can easily sign six-figure deals, Linforth added.

Online Sports Betting Draftkings

Bleacher Report declined to disclose how much it was receiving from this particular partnership.